ALTOON | Strategic

ALTOON | Strategic provides consulting services to investment, land ownership, and development entities, advising them on defining a vision for their investment, creating a strategic plan to implement it, selecting the appropriate design team to produce it, and monitoring the communication between them to optimize the efficiency and effectiveness of their engagement.


5805 White Oak Avenue | Encino, CA 91416

PO Box 16249 | Encino, CA 91416


Ronald Altoon has shared his expertise over many years through lectures to real estate industry groups, university classes, and communities with a wide range of subjects. Most recently, he has taught classes for the International Council of Shopping Centers (ICSC), made presentations to the Urban Land Institute (ULI), and taught at a Pacific Asia business symposium for ten years.  In addition he has lectured at many university campuses worldwide in schools of architecture, law, real estate development, historic preservation, and urban geo-economics.

Recent Lecture Subjects

  • "Building a Global Practice"
  • "Retail Rescue: Visions + Strategies for Repositioning Underperforming Retail Assets"
  • "Guiding Principles and Best Practices of Retail Planning and Design"
  • "Urban Transformation: Transit Oriented Development and the Sustainable City"
  • "50 Ways to Loose Your Project"
  • "Designing Legacy | Building Community"
  • "Context Informed Design"
  • "The Art of the Charrette"
  • "Structuring our Career on a Foundation of Leadership"
  • "The Ethics of Architecture | The Architecture of Ethics"

Professional Lectures

Urban Land Institute (ULI)

ULI Fall Meetings
ULI Spring Meetings
ULI Retail Entertainment Conferences

International Council of Shopping Centers (ICSC)

ICSC RECon, International, Las Vegas
ICSC RECon, Asia
ICSC RECon, Latin America
ICSC European Conference
ICSC University of Shopping Centers
- University of Pennsylvania Wharton School
- University of Southern California Lusk Center
Middle East Council of Shopping Centers (MECSC)
South African Property Owners Association (SAPOA)
Property Council of Australia
ICSC CenterBuild Conference

The American Institute of Architects

AIA National Conventions
AIA Regional Conferences
AIA Chapter Programs

Academics Lectures

University of Pennsylvania, Wharton School

MBA Program
ICSC University of Shopping Centers

Harvard University

Graduate School of Design (GSD)
Professional Practice Class

Columbia University

School of Architecture
Master of Real Estate Development

University of Southern California

Gould School of Law
Marshall School of Business
- Asia Pacific Business Outlook Symposium (APBO)
- Master of Business Administration
Price School of Policy, Planning, & Development
- Lusk Center for Real Estate/ICSC University of Shopping Centers
- Master of Real Estate Development
Dornsife College of Letters, Arts, and Sciences
School of Architecture

Additional Universities

Cornell University
Mississippi State University
Texas A&M University
University of New Mexico
University of California, Los Angeles
University of California, Santa Barbara
California State Polytechnic University, San Luis Obispo
California Polytechnic State University, Pomona
Woodbury University
University of Hawai’i at Manoa
Hong Kong University
Thammasaat University, Bangkok
Tsinghua University, Beijing
5 Korean Universities, Busan, Korea
University of Missouri, Kansas City
Strekla Institute of Media, Architecture and Design, Moscow
New York Institute of Technology
American University of Armenia, Yerevan
National University of Architecture and Construction of Armenia
(Formerly Yerevan State University)

Cultural Lectures

Friends Of The Gamble House

Building a Global Practice


Global Practice | Local Roots
The Spitak Earthquake | An Architect’s Response
Designing the American University of Armenia
Ancient Monasteries and Churches of Armenia


Designing the American University of Armenia


Ancient Monasteries and Churches of Armenia